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Fi Europe 2025: Lapi Gelatine and Juncà Gelatines Launch the New “Trust What’s Inside” Positioning
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A joint booth at the heart of the international ingredients industry
From December 2 to 4, Lapi Gelatine and Juncà Gelatines took part in Fi Europe 2025 with a joint booth at the Paris Expo Porte de Versailles, the leading international trade fair for the food ingredients industry.
Their presence at Fi Europe represented a strategic opportunity to engage with customers, partners, and industry professionals across the food, nutraceutical, and pharmaceutical sectors, strengthening the companies’ visibility on a global stage.
“Trust What’s Inside”: a positioning that defines identity
Fi Europe 2025 marked a key milestone for Lapi Gelatine and Juncà Gelatines, serving as the official launch of their new positioning, expressed through the message “Trust What’s Inside”.
More than a slogan, the positioning reflects the companies’ core values: transparency, product quality, integrity, and long-term partnerships built on trust throughout the value chain.
A renewed visual identity and flagship solutions
The fully redesigned booth showcased the Group’s new visual identity while highlighting its flagship gelatin and collagen-based solutions:
- Lapigel™, high-quality food- and pharma-grade gelatin
- Peptolap™, high-bioavailability collagen peptides
- Protesol™, peptides for dietary, food, and nutricosmetic applications
A comprehensive portfolio designed to meet the needs of markets increasingly focused on quality, safety, and functional performance.
Fi Europe 2025: global visibility and trusted partnerships
Fi Europe 2025 proved to be not only a key international showcase, but also a valuable opportunity to strengthen Lapi Gelatine’s position as a reliable supplier in the food, nutraceutical, and pharmaceutical industries.
The event supported the consolidation of long-standing business relationships while opening the door to new collaborations, aligned with a long-term vision of sustainable growth.
