Empoli Città del Natale: Lapi Gelatine Lights Up the Festivities

A Christmas of Lights and Tradition

Lapi Gelatine reaffirms its commitment to promoting the cultural and touristic value of Empoli by supporting the beloved event Empoli Città del Natale. The event, now a must-see for residents and visitors alike, represents a valuable opportunity to strengthen ties with the local community.

For this edition, Lapi Gelatine has unveiled a spectacular light installation: Teddy Christmas, a 3.5-meter tall and 2-meter-long bear positioned in the central Via del Giglio. This Christmas symbol not only adds a magical touch to the festivities but also pays homage to the company’s production, a global leader in gelatin and collagen. The bear recalls the imagery of iconic gummy candies, creating an immediate link between the product and collective imagination, bringing the public closer to Lapi Gelatine’s world in an original and engaging way.

A Logo Lighting Up the Heart of the City

Lapi Gelatine’s presence extends to the heart of Empoli: the historic Piazza Farinata degli Uberti. Here, the company’s logo will feature prominently in the stunning light projections that decorate the historic facades of the square. This initiative is not just an opportunity for visibility but also a way to share the unique festive atmosphere with the local community.

A Christmas for Everyone

One of this year’s most significant innovations is the direct involvement of Lapi Gelatine’s employees’ families. The company has reserved free tickets for Christmas attractions for the children of its employees, an initiative that combines the celebration of Christmas with the recognition of the people who contribute to the company’s success.

The Official Inauguration

The Christmas attractions will be lit up tomorrow, November 16th, at dusk. This event will officially kick off the Empoli Città del Natale festival, transforming the city into a magical and enchanting place for the entire festive season.

Tommaso Lapi, CEO of Lapi Gelatine, stated: “Being a sponsor of such a beloved event as Empoli Città del Natale allows us to strengthen our bond with the community, giving visibility to our company and its products. We are proud to contribute to the cultural and touristic promotion of our territory, also bringing a symbol of our company’s tradition, like the bear, to represent our commitment to quality and innovation.”

A Commitment to the Community and Territory

Through this initiative, Lapi Gelatine once again demonstrates its deep-rooted connection to the territory, looking to the future with a strong sense of responsibility towards the environment, the community, and the preservation of local traditions.